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Update - Something new

Hello,

This issue we have combine Sept / Oct issue.We have few updates.

1) We are inviting interested individuals or company to join as Affiliates. Start earning monthly commission (30%).  Visit Thhep for registration.

2) New Pricing that suits lower usage users and those who are just starting to Outsource E-Newsletter to Grow Business.

Pricing is made up of 2 parts: (Hosting Email Newsletter System) + (Sending Email Newsletter).

Tips on Newsletter - Which File Format for Your Images?

Hello,

In the next few series, I like to share with you how to achieve results from your Email Marketing.

• Previous issue: I shared with you “Tips on Newsletter Contents Management”.
• This issue : I will share with you “Which File Format for Your Images?”.

Introduction:

We use images to enhance the look and feel of emails. Images are graphic files that graphics programs can display on a computer screen.

How to make sure that your images are formatted for use in e-mail newsletter?

• Tips: Use files format that can be read by e-mail browsers. There are 3 best files formats to use in email browsers.

1. JPEG Format
2. GIF Format
3. PNG Format

I will attached a news letter image file with different format and describe the differences.

JPEG (Joint Pictures Expert Group)

This format is a standard for internet and e-mail images,

and work well for most images.

The example of this news letter file image on the right is

formatted as JPEG with file size of 6.51 K bytes.

GIF (Graphic Interchange Format)

This format is best for images with only few colours

The example of this news letter file image on the right is

formatted as GIF with file size of 16.0K bytes.

PNG (Portable Network Graphics)

This format is similar to GIF compression,

however this has the ability to display colours more effectively.

The example of this news letter file iamge on the right is

formatted as PNG with file size of 12.8K bytes

All the best !!!

David Ng

Thhep International Pte Ltd

hhep Email Marketing Services invites interested individuals or company to join as Affiliates.

Start earning monthly commission (30%)

Visit Thhep for registration.

Dan of www.realhome.sg has responded to the Business Networking post and requested this to be posted. Below are his details. - All the best !! David

Website: www.realhome.sg

Dan of BukitTimah.sg has responded to the Business Networking post and requested this to be posted. Below are his details. - All the best !! David

Website: www.bukittimah.sg

Dan of Home Away service has responded to the Business Networking post and requested this to be posted. Below are his details. - All the best !! David

Website: www.homeaway.sg

In the next few series, I like to share with you how to achieve results from your Email Marketing.

Previous issue: we covered “Tips on Newsletter Contents Management”.

This issue: I will share with you “Tips on Newsletter Contents Ideas”.

Introduction:

When you are you publishing a regular e-newsletter, sometimes it’s difficult to find content ideas for your next issue. I will share with you some tips to in achieving more content ideas.

Tips #1: Make an idea list. If you have been writing articles for a while you know your best ideas usually do not come when you need them. You best idea may pop out when you are doing non related stuff. Creating an idea list will capture your best idea whenever it comes to your mind. So whenever you need new ideas, you can refer to your idea list.

Tips #2: Ask your readers. To turn your subscribers to loyal readers and win their trust, you should provide them with the information they are looking for. Conducting a survey or feedback request can guide the future direction of the newsletter. The result of the feedback will serve as a valuable content for another issue.

Tips #3: Interview an Expert in your field. People like to hear success stories and learn how successful people achieve it. You can interview the expert in your field by email or phone.

Can you also interview an expert outside your field? What do you think? The answer is yes.

You can create an ad-hoc guest column where you interview experts outside your field to broaden knowledge of your readers and also serve as a good platform for business networking.

· Those who are keen to share their expert knowledge or share their company’s service in next few issues, feel free to write to me.

Tips #4: Write How-To Articles. People love these how-to articles. The how-to articles are related to your readers’ profile. Example in email marketing – your readers are looking forward to learn how to improve writing newsletters that continue to bring value to their client. In a medical newsletter, “How to go to sleep in 3 minutes” is probably good for some who find difficulty in sleeping.

Tips #5: Skip it. If you haven’t found a good idea yet, don’t push yourself too hard. It is OK to skip some issues. “Skip it” is also an idea. What an idea…. Be kind to yourself.

All the best!!

David Ng Pang Chuan

Readers can read archive issues at www.autorepsonder.com.sg or www.thhep.net

Alan of Thai VIP Tours has responded to the Business Networking post and requested this to be posted. Below are his details. - All the best !! David

Name: ilhan ozturk

Email: alan@thaiviptours.com

Website: http://www.thaiviptours.com

I am the owner of the only travel agency organising custom made vip tours.

Hello,

In the next few series, I like to share with you how to achieve results from your Email Marketing.

• Previous issue: We covered “Tips to be a trusted email sender”.
• This issue: I will share with you “Tips on Newsletter Contents Management”.
• Next issue: Be on the look-out. I will share with you “Tips on Newsletter Contents Ideas”.

Introduction:

• Are you publishing a regular e-newsletter now? Unfortunately, the benefits of email marketing are not discussed here.
• However, for those who publish a regular e-newsletter knows that a common challenge is to ensure decent content to keep readers interested, engaged by your email newsletter.

This issue, I share with you some tips to keep your e-newsletter content flowing.

• Tips #1: Sign up your competitors’ newsletters. Get inspired with others who publish newsletter to your similar industry. Monitor their e-newsletters in your field for new ideas where you can apply to your own publication.

• Tips #2: Keep a content folder. Create a file folder on your PC to store your contents ideas and materials as and when they occur to you. For example, you can create a folder, “My Newsletter Content.” You will find this information handy when you are press for publication dateline.

• Tips #3: Talk to your sales and customer service. They are the front line to your customers on a day-to-day basis. They will be able to provide you on issues, questions and interest relating to your products and services.

• Tips #4: Have a 3 months rolling forecast. What do you mean? Well in business you have a rolling forecast, similarly when you publish your e-newsletter you do not want to have an “ad-hoc basis”. This is a sure way to stop your next content flowing. To get your content flowing, at any point, you should have your content theme ready with a 3 months “pipeline”. Example in July publication: You have already got your next 3 months (Aug, Sept, Oct) publication theme ready.

• Tips #5: Reducing length and frequency if necessary. There is no point in publishing for sake of publishing. If you’re not continuously providing, engaging, relevant material to people, they will quickly lose their interest. If you are struggling issue-to-issue to come up with engaging content, then reconsider your publication frequency and/or e-newsletter content.

All the best !!

David Ng

Thhep International Pte Ltd

Your Power To Connect

I have spoken to some of the readers and users . Some suggested that I should add Business Networking Category to our community.

Currently we have more than thousand readers from the globe. I thought is a good idea… So this business networking category is created.. A few words about it…

• In this Business Networking, you can share your business and products and services to fellow communities.
• Readers and users can share their articles or information in this forum.

If you like to submit your services / products in this Business Networking Category:

1) You can fill up the form below for initial contact.

2) We will contact you for more details.

All the Best !!

David